Cameron Wells | 2013 August
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August 2013

If I were handling the PR for Red Bull (which, given I’m co-founder of a purely business-to-business PR agency, would be highly unlikely), I’d be gunning for the idiot that decided to threaten a micro brewery in Norwich Malcolm Tucker-style. In a previous life, I have...

Maybe it’s just because I’m in PR, but it really riles me when I hear people known for other professions described as PR gurus or supremos. I have gotten over Max Clifford being hailed as a PR guru (the man is a publicist, but don’t get...